#Bhajan clubs# Gen Z nightlife# spiritual clubbing# devotional music# sober nightlife# bhajan kirtan# youth spirituality# alternative nightlife# stress relief trends# bhajan clubbing# urban youth culture# tea instead of alcohol# mindfulness gatherings# India nightlife trends
IBNS-CMEDIA: In a marked shift from blaring Hindi chartbusters and alcohol-fuelled nights, a new kind of clubbing is quietly gaining ground among stress-weary urban youth. Driven largely by the Gen Z mindset, revellers are swapping nightclubs for bhajan clubs—spaces where peppy dance numbers give way to devotional songs, and cocktails are replaced with cups of steaming tea.
What began as a niche spiritual experiment is now emerging as a cultural counter-trend, blending faith, community and calm as a way to unwind from the pressures of modern work life.
The concept of bhajan clubs—where people sway, sing and even dance to devotional tracks like Shri Krishna Govind Hare Murari and Raghupati Raghav Raja Ram—has already expanded to multiple Indian cities, including Delhi, Kolkata and Bengaluru.
The trend is also quietly finding takers in the United States, particularly among young professionals seeking alternative, sober social spaces.
Unlike conventional nightlife venues, bhajan clubs are devoid of loud DJs and flashing lights. Instead, soft lighting, incense, diyas and candles set the mood—an atmosphere participants often describe as deeply meditative and grounding.
“I think it’s absolutely like entering a world of trance,” says participant Mandira Bansal, speaking to The Hindu at a bhajan club in Chennai. “It’s very much a Gen Z concept, but the whole vibe is about blending bhajan and clubbing.”
Singer Sai Vignesh, who was performing at the event, says the idea is to draw people in through music. “The main motive is to engage people and bring them into the aura of the songs,” he says.
