Toronto/CMEDIA: Toronto Mayor Olivia Chow was joined today reportedly outside Rogers Centre Gate 13 by representatives from Rogers and the Daily Bread Food Bank for the unveiling of Taylor Swift Way, in honour of the pop megastar’s upcoming Taylor Swift’s The Eras Tour shows at Rogers Centre in Toronto.
Formal remarks at a podium by speakers was followed by the sign unveiling.
The route from Nathan Phillips Square to Rogers Centre along Queen Street West, John Street, Front Street and Blue Jays Way was designated for the month of November by The city as Taylor Swift Way with the installation of ceremonial street signs.
Created in partnership with Rogers, the signage will be donated to Daily Bread Food Bank to auction after the concert series ends.
Six sold-out shows will be performed by Taylor Swift at Rogers Centre on November 14, 15, 16, 21, 22 and 23.
Canada’s leading communications and entertainment company Rogers is the presenting sponsor of Taylor Swift ‘s The Eras Tour in Canada.
Roger’s shares are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI).
Working towards long-term solutions to end hunger and poverty, Daily Bread Food Bank runs innovative programs to support individuals living on low incomes and experiencing food insecurity.
Distributing fresh and shelf-stable food and fresh-cooked meals to 129 member agencies running 205 food programs across Toronto, Daily Bread is a network serving over 3.3 million client visits per year. while also advancing meaningful policy change to realize the right to food in our communities through research and advocacy.